After the arrival of her daughter, Zara (or ZaZa to her special little friends, hence the name of the business), Danni dedicated herself to being a stay at home Mummy. At just over one year old Zara started pushing books over to Mummy and Daddy to be read a story. Zara wiggled her cute little bottom into their laps and demanded story after story. Zara has always had books read to her right from day one. Zara clearly enjoyed reading, a vital skill for when she started talking and the rest of her life.
'If you teach your child one thing, let it be how to read.' How true this is when you look at the research. Babies develop so quickly, and from the moment they are born they are developing the skills they will need to read and write. It is our responsibility as parents to inspire our children and nurture their love of reading.
When Danni heard that only 1 in 11 children have books in their home and that the amount of toddlers that are being read to at home had dropped by a fifth over the past five years, it became something Danni was passionate about changing. ZaZa's Storybox was subsequently born to bring books into young families homes.
Six weeks after launching ZaZa's Storybox, Ashton was welcomed into the family and it is fair to say he loves his books too! Zara takes great delight in reading to Ashton, which is a special moment to watch. Danni and her husband love the special time reading gives them with an otherwise busy pre-schooler and toddler and want to inspire as many other families as possible to do the same. .
With an ever growing social media landscape, children are missing out on this special bonding time with their parents. This is echoed by the Institute of Health Visiting, "Books are essential to development and screen time will never be a substitute."
Make reading fun, bring it into your home and teach your child skills for a lifetime.
Subscribe now to ZaZa's Storybox baby book subscription to inspire your precious mini-me. or purchase one of our one-off Storyboxes, they make the perfect gift.
ZaZa's Storybox Values
Creating a curiosity of books from day one. Excitement and discovery awaits to inspire a lifetime love of reading.
Making reading a special time together nurturing the natural desire to learn with unconditional love.
Bringing interactive story time to young families homes to stimulate a love of books through play.